Yahoo Chief Executive Terry Semel outlined his television strategy on Friday, saying that the Internet company wants to commission original content without aping existing TV networks.
Speaking to a group of top British TV executives who were not sure whether to regard Yahoo as friend or foe, Semel urged them to index their dormant archives and add them to Yahoo's video search service.
'Video search is a way to monetise some of the stuff that's lounging around in warehouses and hasn't made a dime for years,' he said at the Royal Television Society conference. Read more for details.
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