Anyone who believes that increasing cultural globalisation will inevitably lead to a dumbing down of consumers' critical faculties has been proved right on the button by a Sony Ericsson poll of 700,000 "music lovers" in 66 countries which has voted Queen's We Are The Champions the world's favourite song.
Britney's Toxic crooned into second spot, beating child-friendly Jacko into third place with Billie Jean. Next up comes the timelessly abominable Hotel California followed by Shakira, Nirvana, The Beatles, U2, John Lennon and Dire Straits.
Sony Ericsson marketing supremo, Dee Dutta, described the winner as "an anthem worldwide, both in music and sporting arenas, it conveys the passion music brings to everyone's life as well as proving a classic rock song is truly timeless."
Hmmm. Rather more interesting is the UK top 10, dominated almost exclusively by the aforementioned Mr Jackson. The only other artists who get a look in are Robbie Williams and Guns'N'Roses, which gives a clue about the demographic which voted in the Blighty section of the poll.
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